Carl Seidman is a trusted business advisor specializing in financial planning and analysis (FP&A), business strategy, and finance transformation. He coaches and advises FP&A professionals at Fortune 500 corporations and middle-market companies, helping establish best practices, processes and sustainable business models. At the same time, Carl brings finance professionals greater control over their careers by helping them build their skills while eliminating time-wasting activities and mistakes.

Why Finance Should Understand Sales (and Sales Should Understand Finance)

Why Finance Should Understand Sales (and Sales Should Understand Finance)

Finance people should understand sales just as salespeople should understand finance. They don’t need to be experts in the other’s domain. It doesn’t need to be difficult or overly complicated. Here are the basics of how to get started: Review leadership’s strategic plan with functional leaders, including sales. Translate the strategic plan into top-level operating/financial…